In the 1943 Abraham Maslow published his famous article titled “A Theory of Human Motivation”. He presented the concept that the most basic level of needs must be met around security and safety before people can pursue higher order needs such as commitment and self actualisation.
Frederick Herzberg further evolved this concept with his theory on Motivators and Hygiene Factors. Herzberg’s two factor theory suggested that there are factors within a workplace that cause motivation whilst others cause dissatisfaction. Motivators were things such as challenging work, recognition for one’s achievement, responsibility, opportunity to do something meaningful, involvement in decision making and the sense of importance to an organisation whereas hygiene factors were things such as status, job security, salary, fringe benefits, work conditions and good pay.
When these two concepts are overlaid they have important implications for teams and projects. People cannot demonstrate self-actualised thinking such as commitment, passion, constructive challenge and a customer first approach if their basic security needs are not being met. Continue reading